Three Pillars of Confidence Power SHACMAN’s Drive Toward 2026

On December 10, SHACMAN held its 2026 Business Conference in Xi’an.

From market outlook and product strategy to cultural expression, the entire event was infused with strong confidence — a confidence that SHACMAN views as the core foundation for winning in 2026.

Market Confidence: Three Major Opportunities Supporting a 1.1 Million-Unit Market

The domestic market is expected to present three major growth opportunities. According to Yuan Hongming, no unfavorable factors are anticipated for 2026.

First, China’s “Two New” policies (new equipment and new consumption incentives) are set to continue into 2026. In some regions, the scrappage scope for aging commercial vehicles may be extended to include China V emission-standard trucks. Currently, the market still has approximately 220,000 China IV trucks and 2.64 million China V trucks in operation, which is expected to generate substantial replacement demand for the commercial vehicle industry.

Second, policies aimed at stabilizing the real estate sector will continue to take effect. The focus in 2026 will be on renovation rather than new construction. Large-scale redevelopment and renovation projects for aging residential communities across the country are expected to significantly stimulate demand for construction vehicles.

Third, electrification has become an irreversible trend in the industry. Yuan Hongming predicts that the penetration rate of new energy heavy-duty trucks will reach 35%–40% by 2026. With additional supportive policies, this figure could exceed 50%, unlocking significant market potential.

Product Confidence: A 487-Model Portfolio and a Fully Integrated Industry Chain

At this year’s business conference, SHACMAN demonstrated its confidence through comprehensive product planning and the development of a fully integrated industry-chain ecosystem, centered around three key dimensions.

First, SHACMAN has built a full-scenario product portfolio that precisely addresses diversified customer needs across multiple application segments.

Second, guided by the strategy of “consolidating strengths while generating growth through structural optimization,” SHACMAN continues to reinforce its traditional competitive markets while implementing targeted and in-depth development strategies across various niche segments.

Third, through close coordination across the entire industry chain, SHACMAN is strengthening its capability to deliver integrated, end-to-end solutions for customers.

Cultural Confidence: Demonstrating Strength in Independent R&D

For a long time, due to its relatively late start and the production-oriented nature of heavy-duty trucks, China’s automotive industry has often been associated with practicality and cost efficiency, and has been criticized for having a large market but limited truck culture.

As the industry evolves and younger truck drivers increasingly seek personalization, SHACMAN has taken the lead in developing truck culture. By integrating traditional cultural elements with modern industrial design, SHACMAN not only meets users’ personalized demands but also conveys the national character and independent confidence of Chinese heavy-duty trucks.

From precise market analysis to comprehensive product strategy, and from industrial coordination to cultural expression, the SHACMAN 2026 Business Conference not only outlines the company’s development blueprint but also sends a clear message of confidence in sustained industry growth.